What Do the Best Online Fundraising Platforms Have to Offer

Fundraising today is easier than you thought thanks to the best online fundraising platforms. These optimized sites have all the features necessary for a sustained fundraising effort for your favorite cause.

If you have planned a fundraiser and want to leave the operating hassles to an online platform, choose a site that has the following attributes for a successful fundraising project.

·        The best online fundraising platforms predominantly focus on the visual angle to take your appeal to potential donors. Studies have proved that the conversion rates (in your case the in-flow donations) are 80% higher for getting a message across than plain written text. Donors are more likely to donate if you can appeal to their senses through a video.

·        When you appeal for funds, plain logic and cold statistics might not make a major dent in donor sensibilities. You have to adopt a more personalized approach. The best online fundraising platforms have provisions for posting stories on your page. You can present your appeal and experiences in the form of stories that trigger the emotions of donors. Post a success story on why you are raising funds on pages that are reserved for exclusive content on the site.

·        The best online fundraising platforms have high trust and credibility among donors and hence fundraising will be that much easier for you as they know that their dollars are going to a good cause. The pages on these platforms can be shared easily so you can promote your fundraiser on social media pages and create a buzz for the campaign.

Keep these points in mind when selecting best online fundraising platforms for your fundraiser.



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